Sales & Merchandising
Through strategic marketing and digital campaigns, SMC Brands increase the brand voltage and awareness of our Principal’s brands.
SMC Brands utilizes the latest technology available to facilitate and refine execution, building engagement, gap closure and increasing sales performance.
SMC Brands drives on-shelf availability, with precise execution to accelerate sales and build brand love. Our teams take ownership and are result-driven.
SMC Brands firmly believe in up-skilling our teams by providing quality and relevant training to enable them to stay up to date with our Brand Principals products, categories, markets and expected standards.
SMC Brands provide real-time Business Intelligence on SKU performance reviews for values and volumes to enable dynamic business decision making.
Daily Monitoring Reports
SMC Brands can report through the use of Mobility applications to provide in-depth knowledge of daily operations.
SMC Brands can provide in-depth market analysis reporting and competitor surveys.
SMC Brands manage the Point of Sale at our customers which includes the management of coolers, fridges, display stands, promotional goods, and more. We also implement the Point of Sale, which entails getting the materials (advertising and promotional material) provided by our Principals executed in-store.
Principal Asset Management
SMC Brands manage the assets (e.g. fridges) of our Brand Principals which includes the management of the asset register, transportation, repairs, and more.
SMC Brands ensures that products comply with the listing requirements of the customers so that the products can be put on the shelves.
Stock Management in Trade
SMC Brands manage and maintain the stock in trade by staying in constant contact with our customers thereby ensuring that the stock is rotated regularly and the FIFO policy is applied.
Communication of Strategy to Customers
SMC Brands ensures that the Brand Principals specific brand strategy is communicated through to the Customers and Key Stakeholders.
Get in touch
T: +27 21 887 7272
The Vineyard Office Park, Block AF-05
C/O Adam Tas & Devon Valley Rd